m2 resources

Web Design

Grow Your Profits: Transform Your Website into a Destination

Today’s consumers are bombarded with marketing messages. How can you get these over exposed consumers to volunteer to be exposed to your marketing message again and again. Dynamic website content tools offer businesses a cost-effective means to create an online destination that will produce such a result.

e-Commerce

e-Commerce 101

Despite the huge amount of investment dollars that were lost when the “dot com” bubble burst, the Internet is not dead. In fact, it is more prevalent in our lives than ever before. For many of us, that translates into more online shopping. The amount of money spent online each year increases dramatically. So, how do you get a piece of this pie?

Web Marketing/Search Engine Optimization

Link Brokering

In the last few years, links have become increasingly more important to the major search engines. They see links as an endorsement of your site by other Web sites. Think about it for a minute: Would you link to a site you didn't like?

Extend Your Marketing Message - Shorten Sales Cycle

As small business owners, one of our most challenging tasks is to determine how to get the most from our investment in marketing material. Whether it’s print advertising, radio or television ads, brochures or business cards, our goal must be to get the highest return from our marketing investment.

E-mail Marketing

Effective E-mail Marketing

E-mail marketing has become an indispensable tool for many businesses. Utilizing e-mail marketing, you can keep your name in front of potential customers effectively and inexpensively. Sending out monthly specials or a recurring newsletter can translate into increased sales.

featured article

Effective E-mail Marketing

E-mail marketing is becoming an indispensable tool for many businesses. Whether sending out weekly or monthly specials to “members” or “educating” your clients and potential clients through a recurring newsletter, utilizing e-mail to keep your name in front of potential customers can be inexpensive, and (if done right) highly effective.

Like all forms of marketing, there are lessons that have been learned along the way by early adopters. These lessons relate to both the content and the methods used to get your e-mail marketing message out. Both are important to understand if you are to effectively harness the power of e-mail marketing.

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New England Music Festival Association

The New England Music Festival Association (NEMFA) has enjoyed a long and proud history of providing quality music performance opportunities for school-age singers, string and wind players and percussionists since 1928. The Festival has undergone many changes since that initial beginning, and as the process has been refined, the experience has become one that continues to attract students wishing to perform in a challenging and professional-like environment.

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